When envisioning the perfect gift for that special someone, you want it to express how much you care. Most of the time, a handmade gift is the answer. Whether you're crafty or not, handmade marketplaces are there to provide both a solution for finding the perfect gifts and an outlet for the artists who craft them. If you do enjoy dabbling in the craft world, a handmade marketplace may be the perfect venue for you to market your products. We have even written articles on handmade marketplaces to help you narrow down your search to find the best handmade marketplace. At TopTenREVIEWS We Do the Research So You Don’t Have To.™
Buying or selling through online handmade marketplaces can be a toss-up. Some have a fantastic selection with unique items and great selling policies, while some have quality items with less than ideal policies. After researching the selection of the best handmade marketplaces, we favor Etsy, ArtFire and DaWanda as the best websites for selling and buying handmade products. For a deeper look into our research process, we’ve delineated the most important features to look for in a handmade marketplace.
Most handmade marketplaces cater to the consumer with special options to make the buying process streamlined. Look for a marketplace with a comprehensive search feature. You should be able to search for items beyond just the name. Searching by color, seller and location are our favorite options. We also like Etsy's personalized suggestions that can be emailed to you on a weekly basis.
If looking to sell handmade items online, certain handmade marketplaces stand out above the rest in their effort to assist sellers. Keep a close eye on the cost to list each of your items as well as the marketplace's commission. It is standard for the marketplace to charge you to list an item and take a percentage of your earnings, but some charge a flat, monthly fee that allows you to list as many items as you would like.
To set your site apart from the rest, make sure the handmade marketplace you choose allows you to customize your shop's storefront and your seller profile. Some even allow you to edit the CSS and HTML of the page. Further, site analytics and marketing tools should be included in the marketplace's package. You want to be able to monitor your site’s traffic, keyword searches and other useful data. The best places to track this data include Google analytics or some other analytic tracking program. Marketing tools like featured listings, social media links and coupon code creation are essential.
Like a brick and mortar department store, the best handmade marketplaces have an impressive and dynamic inventory that continually summons you back for more. The variety of items sold is important to buyers and sellers. A large selection means more items to choose from for a consumer, and for the sellers it means consumers will come back on a consistent basis to keep up on the rotating wares.
Help & Support
Whether buying or selling handmade items online, you want to be sure that the marketplace you choose to do business with is extremely customer oriented. Look for a contact phone number or email address for help and support. To become more connected to the handmade marketplace, be sure it has a community forum, a blog or social media networks. The best handmade marketplaces even have specific portions of their website dedicated to ongoing tips and tricks for success as well as weekly encouraging emails.
Many handmade marketplaces have a community area on their website because the handmade world really is a community. Once you delve into the inner workings of one of these marketplaces, you’ll discover that it is a place where creativity thrives, commerce satisfies and an entrepreneurial spirit watches over it all.